Newly-renamed Superside raises $3.5M for its outsourced design platform

Superside, a startup aiming to invent a top price alternative to the unusual crowdsourced invent platforms, is announcing that it has raised $3.5 million in unusual funding.

It’s furthermore adding unusual aspects love the potential to work on individual interfaces, interaction invent and motion graphics. Co-founder and CEO Fredrik Thomassen said this permits the corporate to give “a full-provider invent resolution.”

That you would be in a position to maintain heard about Superside beneath its outdated identify Konsus . In a blog post, Thomassen outlined the contemporary swap in identify and branding, writing, “We changed our identify and perceive to align with what we had change into: The world’s high group of world designers and creatives.”

He told me Superside became as soon as created to condominium his possess frustrations after looking to exhaust marketplaces love 99designs and Fiverr. He argued that there’s an effect with “unfavourable alternative on these platforms.” In assorted phrases, “Basically the most easy folks … don’t live, because they don’t maintain a occupation direction — they’re stopping with assorted freelancers to procure the jobs.”

Superside, on the assorted hand, is choosy in regards to the designers it works with — it claims to make a alternative 100 designers from the extra than 50,000 applications it receives every three hundred and sixty five days. But if they’re current, they’re assured full-time work.

Thomassen said the platform is constructed for mountainous enterprises which maintain their very possess invent and marketing groups nonetheless restful need extra give a prefer to. Customers embody Amazon, BBDO, Publicis and Certain Channel.

As successfully as to selecting correct designers, Superside furthermore constructed a broader venture administration platform.

“We’re customarily automating the complete lot: Discovering folks, screening folks, on-boarding, on-the-job discovering out, invoicing of customers, venture administration, the total nitty gritty,” Thomassen said. “The right thing no longer automated is invent — that’s the effect the human articulate and the creativity reach in.”

Plus, Thomassen said Superside can flip round a frail portion of art work in 12 hours: “No one else can stop what we’re doing by speed.”

The unusual funding comes from Freestyle Capital, with participation from High Alpha Ventures, Y Combinator and Alliance Ventures.

“We’re a good deal a mission-pushed company,” Thomassen added. “For me, the motive to head to work within the morning is to lend a hand construct a net-based labor market and invent equal financial opportunity for everyone on this planet.”

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